Infinity Logo

We are one of the most exciting start-up firms, into the 5th year of operations started on 3rd March 2011. We offer a comprehensive suite of solutions that helps businesses to have better, enhanced optimized customer connections and experiences from CRM science and services with a blend of IT. We believe in customer and people centricity with a tinge of our culture and family welcoming small or large clients equally. Young and tender organization having 75% + young employees holding responsibilities ahead of time with multitasking approach of experimenting, sharing their own thoughts and ideas.

The company is wholly owned by the 2 first generation Professionals Entrepreneurs, with 16+ years of corporate experience.

Our Services

We are CRM Science and Services Company having Strategic partnerships with clients, being India‘s first in pioneering & innovation spirit amongst all Domestic firms!

  1. Loyalty and Rewards

    Loyalty and reward programs have become common place in today’s society and are the destination for daily insights from leading industry blogs. Loyalty Programs were started to extend our reach to a large population of customers who are the once considered as an asset for the business which is used by traditional companies to keep pace with the evolving e-commerce world, and e-commerce sites are using them to boost retention and drive down acquisition cost.

    • Influential Loyalty Program (Channel)
    • Influential Loyalty Program (Freelancers)
  2. Customer Relationship Management

    Businesses grow when they maintain healthy relationships with their customers. Infinity’s Dynamics business solutions are designed for service industries, combining project management, communication, and business solutions tailored to your organizational needs to help reduce costs and increase customer satisfaction. For companies with more complex operations, customer relationship management (CRM) software is often essential. Organizations must not only identify the best CRM technologies for their business, but must also employ effective change management strategies to align their people and processes with customer relationship goals

    • Business-to-Business (B2B)
    • Business-to-Consumer(B2C)

  3. Communication Landscape Outsourcing

    Communication Landscape Outsourcing have become one of the major revenue generators in the telecom industry. Most of the telecom subscribers have started using Communication Services and it has become an important service for the customers. Communication Landscape Services are those extra services which are provided to the customers apart from the basic voice services and mostly based on Data. Now, consumers are charged by the app makers. Though current Communication Services adoption is limited to select set of services, this combination of age, income and people’s mobility promises a great future.

    • Communications
    • SMS Services
    • Email Services
    • IVR Services
    • USSD Services (starting shorty)

  4. Research

    To determine whether a particular product/service will satisfy the needs of your customers Business market research is done effectively by companies to gain invaluable information about your competitors, economic shifts, demographics, the current market trends and the spending traits of your customers. Conducting surveys seems simple enough: ask people questions, even Roman Emperors polled their citizens in ancient times. The modern survey depends on four scientific “leaps” made over the last 200 years. Survey research is a young field relative to many scientific domains.

    • Sector Specific (Lead-Auto, Technology, Entertainment)
    • Phone and Web Based
    • Tool Capturing Customer’s comments and voice
    • Upto 50,000 surveys in flat 6 weeks!
  5. Analytics

    Businesses have become sold on the notion that they must make use of their data to derive insight research to gain invaluable information about their competitors and the current market trends. Many organizations have jumped on the analytics bandwagon in recent years. In fact, according to a recent survey 97% of companies with revenues of more than $100 million are using some form of business analytics, up from 90% just two years ago.

    • Customer Experiences
    • Trends
    • Analysis
    • Deep Data Drive
    • Simulations

Our Vision

We want to be One Stop CRM Science & Services firm as Integrated Technology & Process Outsourcing Company, in all formats of customers touch points- Voice, Non Voice, Platform, shared services. To become most trustworthy , desirable  business partner , to deliver best in class services  touching human lives , right the first time , with unique blend of intelligence(EQ & IQ) , values and direct contribution to clients, its stakeholders , society and mankind.

Our Values

Our value-system is typical of a true Indian family (Vasudev Kutumbhakam) with non-compromising moral values that defines our cultural, flexible approach, helpful, walk the talk, work is worship yet fun, extremely sensitive and pro-woman, very transparent work culture without compromising values  and completely passionate of what we do. We are seen as enablers, catalyst and business solution company confined to CRM focusing Indian market.


Innovation in EVERY way we do business

Strategic partnerships with clients for long term direct based revenue growth!

Leadership involvement & Ownership in shaping delivery and business instincts

Knowledge management system- Intelligent CRM Tools with KMS

Performance driven climate – Performance trends instantly available, anytime appraisal!

Inform – Set expectations, Review, Mentor – Show the path, Asset – Good use

Inspire- Performance, Excel, Grow , Career!

Innovate- Ways, Ideas, Methodology, Wastages reduction, Asset utilization!


Retailer Engagement Program for 30,000 retailers for one of the Fortune 500 company.

Complete management of Customer Life Cycle set-up for 34000 customers, a top beverage firm’s D2H initiative.

30 thousand phone based Interviews in a shortest period of 6 weeks for Global Market Research Company

5 medium to large communication campaigns managed in services environment (6million IVRs, 10 hundred thousand emails and 5 digital campaigns)


Handled end to end process, holistically for 7 clients and still, on it.

New business model – Blend of BPO with IT integration on CRM initiatives successfully launched.

Integrated a specific e-CRM tools on Mobile, Web, Voice and SMS

Brilliant Program Management- Conceptualization, Planning, Execution and administration – 3 Flagships under way.

Learning and Innovation culture, ingrained within Infinity.

New service delivery structure (mentorship model), tested with 15 clients

Over 32 feedbacks, so far, over process improvements suggested to clients.

200 people workforce, Satisfied and cheerful. Lowest attrition, 48% last FY.

15 corporate clients, satisfied and continuing. Healthy funnel.

O-W-O well underway as per road map with 8 functionalities / competence ready.

Unique ERP Contact center suite – i-Darpan 360, under beta testing.

Be- Spoke applications for CRM for 14 sectors developed. 8 underway.

Stable organization with better yield. Net profit (Un-Audited balance sheet) of FY2014-15.

Targeting a 20% growth on Profit and 50% growth on top line in current FY.

Our Team

Who’s behind the scenes?

Dharmendra Jha
Founder, Director
An astute business man with perseverance, grit with philanthropic and social pursuits. DJ (as he is known by) is a business graduate in Information Systems with over 18 years of exposure in IT & MVAS with work experience across firms with independent SBU exposure and a successful entrepreneur. People’s man and wears his culture with humility and is keen networker. At Infinity, he is responsible for organizational development, strategic HR, Stakeholder Connect, Finance and Treasury besides steering the BOARD on new product introductions. In a short span of 5 years, DJ has earned his position to be a whole time director & a respectable leader with immense goodwill. He continues to give necessary directions to all the stakeholders towards achieving the ‘Vision’.
Amarendra Kumar Jha
Director and CEO
A visionary with sharp acumen towards business and cultural instincts intertwined with innovations in setting up a one of its kind, CRM Science and Services firm (Infinity eServices), taking CRM to altogether new level in India. He is a MBA from B School with specialization in marketing (gold medalist) with over 18 years of experience working for various MNC’s and Indian Companies including Bharti Telenet, CISCO, Modi Korea Telecom, Allsec with Leadership pursuits for these businesses. He had been a pioneer in establishing and successfully running a leading Domestic BPO company in India (i2i) which was finally acquired by a large Intl BPO firm (Allsec Technologies) and has been in CRM business for last 16 years including his last assignment as Vice President-Domestic Business responsible for Business, growth, Retention, Product, and Client Services. At Infinity, he is responsible for product innovations, strategic marketing and business development, client service delivery. In a short span of 5 years, AJ has earned his position to be a whole time director & a true leader with immense goodwill. He continues to give necessary directions to all the stakeholders towards achieving the ‘Vision’.

Brief History of Our Company

Year 2011

Launch of CRM Services

1st Delivery center at Gurgaon, Haryana

1st Line of Business – CRM B2B/B2C Operationalized

1st Client for CRM B2C ( Consumer Electronics)

Year 2012

7 clients on board  for CRM B2C (Multi verticals)

2nd  Line of Business (VAS & Communications) operationalised

Foray into Automobile majors for CRM

1st client in Communication Landscape Outsourcing Line Of Business

3rd  Line of Business (Loyalty and Rewards ) operationalised

Closed financial year 2011-2012 with 7.5 Mn

1st Client of Business ( Loyalty and Rewards )

1st Client of CRM services ( IT Helpdesk along with Tools)

Year 2013

1st Web Portal for Loyalty and Engagement was developed

4th Line of Business (Research and Insights)

Closed financial year 2012-2013 with INR 15 Mn and with 12 clients

3 clients into Communications Landscape Outsourcing

Foray into BPM for Educations vertical

1st Client into Research and Insights (Global leaders)

1st Client into e-COM practice (Global Leader into Beverages& Cola)

Year, 2014

Foray into Retail industry for India’s no 1 client

Entered into 4th Line of Business (Insights,VOC) strengthened

Closed financial year 2013-2014 with INR 35 Mn with 14 clients and 100 satisfied and cheerful people

2nd version of Loyalty and rewards launched ( Mobile , Campaign management )

3rd March, 2015

Achieved 200 People workforce organization

31st March, 2015

Closed Financial Year 2014-2015 with 1.25 Mn$

1st January, 2016

Mission IC-Utthaan 1616 launched (Doubling of revenues in 16 months)

3rd March, 2016

250 + people organization

New Avenues of CRM Science – Using Text VOC, Video

31st March, 2016

Closed the Financial Year with 1.5 Mn $

250+ people workforce

95% Retention of clients

54% retention of people (Unique Headcount)

Ahead March, 2016

New Line Of Business –  Managing your customer experience on the GO !!

Future Dimensions

  • Wherever human interventions are involved
  • Managing the workflow
  • Integrate data with process expectations
  • Capturing Insights
  • Invest and build culture around new innovations
Home Bred
  • Capable for doing all in-house activities
  • Encouragement of people’s participation beyond their core activities
Business Solutions

Business Solutions and implementer and Catalysts for transformation


What They Are Saying